| 000 | 00594nam a22002295a 4500 | ||
|---|---|---|---|
| 003 | CL-ChBUA | ||
| 005 | 20120918102732.0 | ||
| 008 | 120918s2006 xxu||||| |||| 000 ||eng | ||
| 020 | _a0072966343 | ||
| 040 |
_aCL-ChBUA _cCL-ChBUA |
||
| 082 | 0 | 0 | _a658.802 |
| 100 | 1 | _aCravens, David W. | |
| 245 | 1 | 0 | _aStrategic marketing |
| 250 | _a8th ed. | ||
| 260 |
_aBoston, MA. _bMcGraw-Hill _cc2006 |
||
| 300 |
_a726 p. _c27 cm. |
||
| 504 | _aíndice, il. | ||
| 650 | 4 | _aCOMERCIALIZACION. | |
| 650 | 4 | _aADMINISTRACION DE COMERCIALIZACION. | |
| 700 | 1 | _aPiercy, Nigel F. | |
| 942 |
_2ddc _cLIB |
||
| 999 |
_c2059430 _d2059430 |
||