TY  - BOOK
AU  - Haas,Robert W.
TI  - Marketing management: concepts, practice and cases
SN  - 0256029563
U1  - 658.8 
PY  - 1983///
CY  - 
PB  - Business.
KW  - COMERCIALIZACION
KW  - PROMOCION DE VENTAS
N1  - Indice
ER  -