TY - BOOK AU - Perreault,William D. AU - McCarthy,E.Jerome TI - Student CD-ROM to accompany Essentials of marketing: A global-managerial approach SN - 0-07-296464-2 U1 - 658.83 PY - 2006/// CY - Boston, MA. PB - McGraw-Hill KW - COMERCIALIZACION KW - ADMINISTRACION DE VENTAS ER -